julie walker

share to grow - from conversations to online communities with purpose

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  • blog
  • home
  • consulting
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      • citeze 2011
      • uweza 2008-09
      • kukutana 2009-10
    • insights and research
      • social media monitoring 2011
      • starbucks 2012
      • social insight and strategy 2010-11
      • online reputation management 2009
      • online communities dissertation 2004
      • social media, tools and history 2004 _10
    • customer loyalty 2001-04
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    • bears in china
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Coca-cola – social media & content strategy

Coca-cola have used a mixture of social tools and content to engage their fans across multiple channels. This deck of slides walks you through their straategy and process…

Coke's 'fans first' approach in social communities

View more presentations from iStrategy.
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      This is my personal website, where I share my thoughts and views of the online socially connected world.
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    • my recent posts

      • Employee Customer Conversation Matrix – Where are you engaged?
      • GiffGaff – A Social Business Case Study
      • Online Customer Communities, Innocent Drinks & TomTom
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      • home
      • blog
      • consulting
      • online communities
      • personal adventures
      • bio
    • recent posts

      • Employee Customer Conversation Matrix – Where are you engaged?
      • GiffGaff – A Social Business Case Study
      • Online Customer Communities, Innocent Drinks & TomTom
      • Understanding Social Conversation Data
      • Social Search Will Change Your Business
    • contact me…

      mobile: +44 7887 644 799


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